Post by account_disabled on Dec 2, 2023 6:23:37 GMT
Douglas Karr Douglas Karr Follow on XLast Updated: Tuesday, September 4, 2018 2 minutes read
While many small businesses are abandoning Facebook, I’m always intrigued when I see something unexpected happen there for a client. Believe me, unless they’re paying to promote posts… I don’t set expectations too high. One of my clients is a family-run home services company that’s serves throughout the state of Indiana. They’ve been here for 47 years and have an incredible reputation.
Recently, a hail storm hit a city just out side Indianapolis, called Greensburg. Amos Exteriors has been doing business in Greensburg for decades and the marketing and sales team went out full force to service customers as well as get the word out to neighbors who may Buy Bulk SMS Service have damage to their home’s roof or siding. The team told me about the trip and sent a bunch of photos my way. I’ve never been to Greensburg so I wanted to be sure that we sprinkled any mention of the city with some local information to better build a relationship with the folks there.
When I looked up Greensburg, I was intrigued when I saw it described as the “Tree City”. The trees in question weren’t the forests nearby, it’s actually trees growing at the very top of the Decatur County Courthouse tower since the 1870s! A little more digging, and I read an article that the trees were actually removed at one time and still grew back. I worked with Jana, their marketing director on crafting a short blog post on the visit… and it blew up!
I have their publication hosted on WordPress and integrated to publish out their social media feeds. So let’s recap… a published post on a Facebook page. All the experts will tell you that there’s no way a post like that would get any type of traction on Facebook, right? Wrong!